Coming soon

Willow Shine

Hair Vitamin Gummy (5,000 mcg Biotin)

Hair, skin and nails, one sweet bite at a time.

Natural fruit

Collection in development

$16.99

Indicative pricing. Final formula and availability require manufacturer confirmation. Orders and subscriptions are not open yet.

Per serving: $0.57
Proposed serving: 2 gummies

Formula overview

Beauty-from-within is one of the biggest supplement categories, and biotin gummies are its best-known product. Willow Shine pairs biotin with other nutrients involved in hair, skin and nail health, in a soft fruit gummy.

Two gummies provide 5,000 mcg of biotin, plus vitamins A, C, D, E, B6, B12, folate, pantothenic acid, iodine and zinc. They are made with pectin, so they are free of gelatin, and flavored naturally.

A tip from the research: nutrients matter most when you are low in them. Biotin supplements are most useful if your diet is lacking, so view this gummy as part of a routine, not a promise.*

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What it does

Supports healthy hair, skin and nails*

Biotin is the B vitamin most associated with keratin, the protein in hair and nails. Each serving provides 5,000 mcg.

Vitamins C, E and A support skin*

Vitamin C supports collagen formation; vitamins E and A are antioxidants in the skin.

Zinc and pantothenic acid*

These nutrients support normal skin and hair maintenance.

How it works

Biotin is a cofactor for enzymes involved in fatty acid and amino acid metabolism, and keratin is the structural protein of hair and nails. Zinc and vitamin A are required by actively dividing cells in hair follicles, and vitamin C supports collagen in the skin around them.

Who it's for

Adults who want a daily gummy routine for hair, skin and nails.

What's inside

Every active ingredient, the amount per serving, and why it's there.

Vitamin AVitamin A (as retinyl acetate)Supports normal vision, immune function and healthy skin.*: 1200 mcg
Vitamin CVitamin C (as ascorbic acid)An antioxidant that supports immune function and collagen formation.*: 60 mg
Vitamin D3 from lichenVitamin D3 (as cholecalciferol from lichen)The same cholecalciferol your skin makes from sunlight, sourced from lichen instead of sheep's wool. Supports immune function and calcium absorption for healthy bones.*: 10 mcg
Vitamin EVitamin E (as dl-Alpha tocopheryl acetate)A fat-soluble antioxidant that helps protect cells from oxidative stress.*: 18 mg
Vitamin B6Vitamin B-6 (as pyridoxine HCl)Supports energy metabolism and normal nervous system function.* P-5-P is the active coenzyme form.: 2 mg
FolateFolate (400 mcg folic acid)A B vitamin that supports healthy cell division and, before and during pregnancy, normal neural tube development.* Methylfolate is the active form.: 680 mcg DFE
Vitamin B12Vitamin B-12 (as cyanocobalamin)Made by microorganisms, not plants, which is why vegans need a reliable source. Supports energy metabolism and red blood cell formation.*: 8 mcg
BiotinA B vitamin that supports healthy hair, skin and nails and normal energy metabolism.* High doses can affect some lab tests, so tell your doctor you take it.: 5000 mcg
Pantothenic acid (B5)Pantothenic Acid (as calcium d-pantothenate)Part of coenzyme A, which the body uses to release energy from food.*: 10 mg
IodineIodine (as potassium iodide)Supports healthy thyroid function. Often low in plant-based diets that skip iodized salt.*: 80 mcg
ZincZinc (as zinc citrate)A mineral that supports immune function and healthy skin.*: 5 mg

Other ingredients

Glucose syrup, sugar, glucose, pectin, citric acid, sodium citrate, natural flavors, coconut oil (contains carnauba wax), and black carrot juice concentrate (for color).

Supplement FactsServing Size 2 gummiesServings Per Container 30
Amount Per Serving	Amount	% Daily Value
Calories	20
Total Carbohydrate	4 g	1%
Total Sugars	3 g	*
Includes Added Sugars	3 g	6%
Vitamin A (as retinyl acetate)	1200 mcg	133%
Vitamin C (as ascorbic acid)	60 mg	67%
Vitamin D3 (as cholecalciferol from lichen)	10 mcg	50%
Vitamin E (as dl-Alpha tocopheryl acetate)	18 mg	120%
Vitamin B-6 (as pyridoxine HCl)	2 mg	118%
Folate (400 mcg folic acid)	680 mcg DFE	170%
Vitamin B-12 (as cyanocobalamin)	8 mcg	333%
Biotin	5000 mcg	16,667%
Pantothenic Acid (as calcium d-pantothenate)	10 mg	200%
Iodine (as potassium iodide)	80 mcg	53%
Zinc (as zinc citrate)	5 mg	45%

Percent Daily Value based on a 2,000 calorie diet. * Daily Value not established.

Other ingredients: Glucose syrup, sugar, glucose, pectin, citric acid, sodium citrate, natural flavors, coconut oil (contains carnauba wax), and black carrot juice concentrate (for color).

Contains no major allergens as ingredients. Made in a facility that also processes milk, soy, wheat, egg, peanuts, tree nuts, fish and crustacean shellfish.

Shown as a proposed plant-based formula, subject to manufacturer confirmation before launch.

How to use

Take 2 gummies daily, or as directed by a healthcare professional.

Cautions

Biotin can interfere with laboratory tests, including thyroid and cardiac troponin tests (FDA safety communication, 2019). Tell your doctor and lab that you take biotin. Pregnant or nursing mothers, children under 18 or individuals with a known medical condition should consult a physician. Do not exceed suggested dosage. Contains coconut. This product may settle during shipping. Natural colors will darken over time. This does not alter the potency of the product. Keep out of reach of children. Do not use if safety seal is damaged or missing. Store in a cool, dry place.

Product film · new packaging concept

A silent 3D packaging film. Formula and print artwork remain subject to manufacturer review.

Read the script

0-3sHook. Want hair that shines? Start with nutrition.
3-11sWhy it matters. Biotin and other nutrients support healthy hair, skin and nails.*
11-20sWhat's inside. Two fruit gummies with five thousand micrograms of biotin, plus vitamins C, E, A, D and zinc.*
20-28sWhy ours is cleaner. Vegan pectin. No gelatin. No artificial colors.
28-34sCall to action. Willow Shine by BioVegan Laboratory. Shop now.
34-38sDisclaimer. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Documentation before launch

This is a proposed formula. Manufacturer specifications and batch-specific testing documents are not published yet. A packaging concept is not evidence of a tested production batch.

Read our planned standards